What to look for in a law firm SEO service
Attorney advertising has changed drastically over the past few decades. Yellow page ads, billboards, and referrals used to…
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3 tips for law firm web marketing
Web marketing is constantly changing. With every update to Google’s algorithm, there are new tactics to use and…
Maximize your law firm marketing ROI
When it comes to your firm’s marketing, having a good ROI — or return-on-investment — is crucial. After…
The Critical Role of Law Firm PR During the COVID-19 Crisis
Nothing has dominated the news over the last four-plus months like the COVID-19 pandemic, and understandably so. For…
Law Firm Website Design Must-Haves
Today, your firm’s website has become the main window for potential clients to get a glimpse of who…
Digital Marketing Tools For Law Firms: Getting Off On The Right Foot
Being an attorney at a solo or small law firm has always come with certain inherent risks and…
Why Website Accessibility Should Matter to Your Law Firm
In January of 2020, the Second Appellate District of the California Court of Appeal granted summary judgment in…
Balancing act: Mastering the business and practice of law
While midsize and larger law firms have dedicated staff to handle many of the administrative and operational tasks…
Three Things Your Solo or Small Law Firm Needs to Know About Legal Consumers
Businesses across all industries struggle to understand their customers. Realtors are known to joke with one another that…
Why Accountability in Law Firms Is So Challenging
A bevy of new goals and objectives typically accompany the advent of a new year?or, in the case…
How market research can benefit your law firm
You think you?re doing everything right. Your firm has a successful track record, your website is comprehensive, you?re…
Digital Dive: Data-Driven Marketing for Law Firms ? Metrics for Success
? For law firms, where the billable hour reigns supreme, creating efficiencies to maximize time and effort is…
How healthy is your law firm?s brand?
Building a law firm brand is an ongoing, multi-step and multi-channel process that takes a lot of time…
Planning to expand your legal offerings? The importance of protecting your law firm?s brand.
In the wake of the 2008 recession, many solo attorneys and small law firms rushed to hop on…
Making Legal Directories Part of Your Law Firm?s Marketing Mix
FindLaw.com: The granddaddy of them all, so to speak, FindLaw.com is the Internet?s most comprehensive and best-established legal…
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