What to look for in a law firm SEO service
Attorney advertising has changed drastically over the past few decades. Yellow page ads, billboards, and referrals used to…
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Prioritizing mental health at your firm
There’s no sugarcoating it, 2020 has been a difficult year. COVID-19’s emergence and spread throughout the U.S. has…
3 tips for law firm web marketing
Web marketing is constantly changing. With every update to Google’s algorithm, there are new tactics to use and…
Maximize your law firm marketing ROI
When it comes to your firm’s marketing, having a good ROI — or return-on-investment — is crucial. After…
The Critical Role of Law Firm PR During the COVID-19 Crisis
Nothing has dominated the news over the last four-plus months like the COVID-19 pandemic, and understandably so. For…
Why Google loves Q&As and why that’s good for your firm
When it comes to digital marketing, most attorneys understand that having an attractive website isn’t enough. After all,…
Law Firm Website Design Must-Haves
Today, your firm’s website has become the main window for potential clients to get a glimpse of who…
Positioning your firm to meet the challenge
In our last blog post, we discussed how individuals and businesses in the U.S. are likely to face…
Linking Partner Pay to Strategic Firm Objectives
The State of Legal Finance in 2020 By Ari Kaplan Legal industry analyst Ari Kaplan interviewed 32 lawyers…
Why Website Accessibility Should Matter to Your Law Firm
In January of 2020, the Second Appellate District of the California Court of Appeal granted summary judgment in…
Three Things Your Solo or Small Law Firm Needs to Know About Legal Consumers
Businesses across all industries struggle to understand their customers. Realtors are known to joke with one another that…
How market research can benefit your law firm
You think you?re doing everything right. Your firm has a successful track record, your website is comprehensive, you?re…
2020 is Right Around the Corner ? Now is the Time to Future-Proof Your Solo or Small Law Firm
Delivering what legal consumers want Decisions to hire you are no longer being made in your office. By…
Podcasts Are the New Black for Law Firm Business Development
Before jumping into the podcast foray, law firm leaders must think strategically about podcasting as a tool for…
Media & Communications: Grab the Wheel and Drive Yourself!: How Law Firm Marketers Can Grow Professionally ? and Some Sage Advice
? So, you?ve been in your role in the marketing department at your firm for a few years…
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