10 Top Strategies for Retaining Tomorrow’s Talent
In my 20 plus years working with lawyers I have learned that all lawyers want to be wanted…
Marketing
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Sorry Seems to Be the Hardest Word, Even When It’s the Right One
In this era of social media and a 24-hour news cycle, each day seems to bring a fresh…
5 Facts to Help Clients Find You Online
1. Online is on the rise When we say that more consumers are searching for lawyers online, it’s…
Podcasts Are the New Black for Law Firm Business Development
Before jumping into the podcast foray, law firm leaders must think strategically about podcasting as a tool for…
Sales Speak: Five Ways to Start a Business Development Streak
I am part of a group of professionals interested in learning python, the coding language often associated with…
Competitive Intelligence: Assumptions and CI Don’t Mix
Over the last few months I’ve been working with a group of lawyers with whom I don’t regularly…
Tailoring Your Firm’s Website to the Blended Search Landscape
Your Website’s Role in Blended Search Think of your site as a publishing platform. In other words, you…
Flexing Your Thought Leadership Muscles Via Blogging
1. Engage With Clients With more competition vying for prospective clients’ attention than ever, attorneys and law firms…
Professional Development: Reimagining Business Development Training and Coaching
Six Pillars of a Successful Bus-Dev Program For firms wanting to thrive through the next economic downturn…
How to TOOT Your Own Horn: Exceptional Self Evaluations
It’s that time again. As the year comes to a close many firms are beginning the associate review…
15 Free Things to Do for Clients That Will Make Them Love You More
In a world of rising legal expenses, I want us to consider what we can do for clients…
Get Validated: How Awards and Recognitions Give You a Marketing Edge
1. Spread the Word Use your website, blog posts, social networks, and online and offline advertising to note…
Digital Dive: 9 Best Practices for Blogging that Gets You New Business
By following the nine best practices of blogging, attorneys can get new business and generate more revenue.…
3 Ways to Celebrate Love Your Lawyer Day
Ask for reviews Considering that 89% of legal consumers place an attorney’s reputation among the most important sources…
Don’t Hesitate to Share the Love on Love Your Lawyer Day
Everyone can use a little love. And attorneys are no different. First established in 2001 by Fort Lauderdale…
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